Robert W. Bly is a professional writer, speaker, and marketing consultant with over 3 decades of experience in business-to-business, high-tech, and direct response marketing. He became a self-made multi-millionaire while still in his 30s. McGraw-Hill1 calls Bob Bly "America's top copywriter," and he was named 2007 Copywriter of the Year by American Writers and Artists, Inc. Bob writes a column for Target Marketing magazine. The Direct Response Letter, Bob Bly's free e-newsletter, has over 60,000 subscribers.
Check out Bob's blog at http://bly.com/blog
Caleb: How would you describe yourself in one word?
Bob: A Writer
Caleb: How old were you when you were paid to do your first writing job?
Bob: At age 21, I was hired by Westinghouse as a staff technical writer.
Caleb: What is your favorite quote?
Bob: Thomas Edison: “We don’t know one-millionth of one percent about anything.”
Caleb: What motivates you to get out of bed in the morning?
Bob: I can’t wait to get to my PC and start writing!
Caleb: Can you tell me about a time when you almost gave up, how you felt about that, and what you did instead of giving up?
Bob: Never happened. Sorry.
Caleb: What was your first book you ever wrote?
Bob: Technical Writing: Structure, Standards, and Style way back in 1982.
Caleb: Does writing energize or exhaust you?
Caleb: Do you try more to be original or to deliver to readers what they want?
Caleb: How many books have you written?
Bob: Including those published and those scheduled to be published this year or next: 100.
Caleb: If you could give a young writer any advice, what would it be?
Bob: Get education and acquire specialized knowledge not in writing, but in the subject you want to write about.
Caleb: If you had to do something differently as a child or teenager to become a better writer as an adult, what would you do?
Bob: I did it. I wrote a lot. And read all the time.
Caleb: How long on average does it take you to write a book?
Bob: Six to nine months, but I am doing many other writing projects at the same time.
Caleb: Why do you write?
Bob: Because it is the only thing that I absolutely love to do.
Caleb: When you were a kid, did you think writing would be your future full-time job?
Bob: No, I planned on becoming a scientist and majored in chemistry in college.
Caleb: What one thing should I remember as I enter my dream...writing?
Bob: Writing is a difficult profession. There are easier ways to make money. So only become a writer if you love to write.